ZA news is a satirical web-tv show that lampoons South Africa's politicians and current affairs. First aired in 2009, its format is a news show made to look and sound like the South African Broadcasting Corporation (SABC). After commissioning the pilot, the SABC refused to air it. It is now shown online reaching 10% of the South African population who have access to internet. ZA News has used its ban from television to highlight the importance of freedom of expression and people's right to consume any media they choose.